Sunday, August 18, 2019
The Desire for Intoxication Leads to Destruction Essay -- Marijuana Dr
The Desire for Intoxication Leads to Destruction Through time, people all over the world have looked for ways to feel intoxicated and alter their consciousness for different reasons. One of the most ancient ways people have reached this state of intoxication has been through the popular marijuana plant. Today this plant has become so widely accepted that it has been legalized in a few states and will most likely be legalized in other states, such as California and Maine, even though it is prohibited by federal law. Advocates claim it has medicinal properties, and that the drug may actually be beneficial to peopleââ¬â¢s health. But even though many people argue that feeling intoxicated relaxes them and alleviates their pain, research and past incidents have proven that the desire to be intoxicated has more damaging effects than positive ones. In his book The Botany of Desire, Michael Pollan looks at four different desires: beauty, control, intoxication, and sweetness, each represented by a plant . Each plant has either evolved or has been modified to fulfill a desire craved by human beings. Pollan shows us how the desire for sweetness is represented by the apple, beauty by the tulip, control by the potato, and the desire for intoxication by marijuana. In this book, Pollan explains how marijuana became modified through time to fit the different needs and expectations of consumers worldwide. Putting it in Pollanââ¬â¢s own words, ââ¬Å"cannabis had to do two things: it had to prove it could gratify a human desire so brilliantly that people would take extraordinary risks to cultivate it, and it had to find the right combination of genes to adapt to a most peculiar and thoroughly artificial new environmentâ⬠( 130). Marijuana was here to stay... ... A. Kallen. San Diego: Greenhaven Press, 2006. At Issue. Gale Opposing Viewpoints In Context. Web. 26 Nov. 2010. Pollan, Michael. The Botany of Desire. New York: Random House Trade Paperbacks, 2002. Print. Works Cited Hadly, Scott. ââ¬Å"CHP Officer remains in critical condition. Ventura County Star. 21 Dec. 2007. Web. 29 Oct. 2010 Huff, Charlotte. "A risky decision: with marijuana, your good judgment may go up in smoke." Current Health 2, a Weekly Reader publication Feb. 2010: 20+. Gale Opposing Viewpoints In Context. Web. 29 Oct. 2010. Marijuana Policy Project. "Medical Marijuana Should Be Legalized." Legalizing Drugs. Ed. Stuart A. Kallen. San Diego: Greenhaven Press, 2006. At Issue. Gale Opposing Viewpoints In Context. Web. 26 Nov. 2010. Pollan, Michael. The Botany of Desire. New York: Random House Trade Paperbacks, 2002. Print.
Saturday, August 17, 2019
Tiger Energy Drink Marketin Plan
MARKETING PLAN TIGER ENERGY DRINK STAY FOCUSED 1. 0. Executive Summary Tiger Energy Drink offers their consumers ââ¬Å"a unique product endowed with different usage alternativesâ⬠providing a beverage focused on positive effects of an energy drink and guarana with an amazing sweet taste. Tiger Energy Drink is an alternative to tea and coffee and can be consumed cold or hot depending on the preference. It has a very sweet taste -not too much intense- and can be consumed as a regular beverage. Tiger is positioned itself as an alternative to coffee since it offers a great variety of caffeine (guarana) and other energy drink since it offers different flavors. Guarana, the main ingredient of the Tiger energy drink, has a cognitive effect. A 2007 human pilot studyà assessed acute behavioral effects to four doses (37. 5à mg, 75à mg, 150à mg and 300à mg) of guarana extract. Memory, alertness and mood were increased by the two lower doses, confirming previous results of cognitive improvement following 75à mg guarana. Some research also shows that Guarana has antioxidant and antibacterial effects, and also fat cell reduction. The target audience is working class and is primarily males and females between 25 ââ¬â 40 ages. The majority consumer group of Tiger Energy Drink includes white-collar workers who spend long hours in office, working parents and young adults. 2. 0. Situation Analysis Tiger, founded 6 months ago by 2 entrepreneurs, is about to enter the competitive energy drinks market in Turkey. Although Energy Drinks market is considerably small, its annual growth rate is around 30% and the market is the most profitable segment of the non-alcoholic beverages market. The existence of big players and many cheaper outlier products will make it difficult for Tiger to establish a strong brand and market share in the short term. In order to do that, Tiger will differenciate in product flavors, hot or cold use opportunities and varied serving sizes. Of course, careful targeting of specific segments and supporting marketing activities will be the key to success. 2. 1. Market Summary Energy Drink market in Turkey consists of 0,35% of the whole non-alcoholic beverage market in terms of the market volume. The total volume of non-alcoholic beverages in Turkey is 7,2 billion liters, whereas Energy Drinkââ¬â¢s volume is 25,5 million liters. On the other hand, when the market value is taken into consideration, Energy Drink market gets 3,5% of the whole non-alcoholic beverages market. The value of the whole non-alcoholic drinks market is 8,5 billion TL, and Energy Drinksââ¬â¢ share is 298 million TL. While the average value per liter in non-alcoholic beverages market is 1,18 TL, The same ratio becomes 11,66 TL in case of Energy Drinks. Therefore, it can clearly be seen that this segment is quite lucrative and profitable. The sub-markets, from the biggest to smallest, are water, tea, carbonated drinks, non-carbonated drinks (e. g. ice tea) and coffee markets. Although, its size is small, Energy Drink market has a steady 30% annual growth rate. Energy Drink consumers are usually in the 25-40 age range, upper income level white collar people. However, cheaper products were able to penetrate low and mid income level segments too. These include truck drivers and blue collar workers. Energy Drinks are consumed in many different occasions. The need of concentration and productivity defines their daytime use whereas the need of fun and high energy defines their nighttime use. The table below shows how Tiger addresses the basic needs of its targeted segments. Targeted Segment| Customer Need| Corresponding Feature/Benefit/Product| All Segments| Wake-up in the morning| Tea flavored, hot or cold consumption optioned Tiger (B vitamins and thein)| Students & Professionals| Concentration and Productivity in daytime and work activities| Orange, Melon or Tropical Mix Tiger drinks (Guarana)| | Fun and High Energy in nighttime activities| Orange, Melon or Tropical Mix Tiger drinks (Guarana, Ginseng, Taurin)| 2. 2. SWOT Analysis Tiger has several strengths which do not exist in Turkish market. However, lack of brand awareness and image is the most important weakness. The fact that the competition is well established could be identified as the strongest threat. Finally, the fast growing and profitable structure of the energy drink market would be the biggest opportunity. 2. 2. 1. Strengths Tiger has a number of important strengths 1. Innovative Product: The product has 3 different and well liked flavors which can be consumed without mixing with any other beverage. Alternatively, those flavors of Melon, Orange and Tropical Mix are suited to mix with many different alcoholic beverages. Finally the tea flavored, hot or cold consumption optioned, 4th variation is the revolutionary energy drink product. With its unmatched and tailor-made for Turkish taste tea flavor; this energy drink can be consumed even in breakfast. Its ability to be consumed as a hot drink is also revolutionary. 2. Pricing: Tiger offers excellent quality with better pricing than its 2 major competitors, Red Bull and Burn 3. Product Ingredients: Tigerââ¬â¢s excellent combination of Guarana and Ginseng causes great focus, improved memory and higher productivity. Furthermore, the Thein in tea-flavored variation invokes additional alertness, especially required in the morning. 4. Serving Sizes: Unlike its competitors, Tiger will have 350 ml cans for Orange, Melon & Tropical Mix flavors and 75 ml cans for tea flavored variation as well as the conventional 250 ml cans. 2. 2. 2. Weaknesses 1. Lack of Brand Awareness: Tiger does not have an established brand awareness and image. On the other side, Red Bull, Burn and other competitors have strong brand images. This issue will be dealt with aggressive promotion activities. 2. 2. 3. Opportunities 1. Growing and Profitable Market: The Energy Drink market grows around 30% annually. Furthermore, that sub category of the non-alcoholic beverages market has the highest profitability. 2. Demographics: Turkeyââ¬â¢s population is younger compared with European and U. S markets. Therefore, target market size is lucratively big. 2. 2. 4. Threats 1. Competition: The competition in Turkey is well established. Red Bull and Burn share the upper segment of the market with almost 65% of the market value in total. With the addition of smaller and cheaper products, there are around 40 different brands in Turkey. In sum, Turkish Energy Drink market is highly competitive. 2. Energy Drinksââ¬â¢ image: Energy drinks are still seen as unhealthy and unnatural. In 2001, Red Bull was banned in Turkish market due to excessive caffeine content. Red Bullââ¬â¢s caffeine content is 400 mg per liter, whereas Turkish regulations did not permit higher than 150 mg at that time. However in 2004, Turkish Food Codex has been updated according to European Union standards and Red Bullââ¬â¢s ban had been revoked. Additionally, some fatalities occurred after excessive alcohol consumption and it was said that energy drinks were also involved and they would cause death when mixed with alcohol. These incidents along with the banning history of Red Bull strengthened the ââ¬Å"unnatural and unhealthyâ⬠image of the Energy Drinks. 2. 3. Competition 2. 4. Product Offering 2. 5. Distribution 3. 0. Marketing Strategy 1. The main marketing strategy is to emphasize Tigerââ¬â¢s distinctive taste, different usage opportunities and size can. The taste is not too intense but very enjoyable with three different flavor. The product has 3 different and well liked flavors which can be consumed without mixing with any other beverage. Alternatively, those flavors of Melon, Orange and Tropical Mix are suited to mix with many different alcoholic beverages. The tea flavored, hot or cold consumption optioned will be an innovative energy drink. The size also provides a longer lasting boost of energy and cognition and production capability which led to the brand ââ¬Å"Stay focusedâ⬠slogan. 3. 1. Marketing Objectives Since we are completely a new brand we have set realist but achievable objectives for the for the first and second years of market entry First year objectives: In 2012, the total volume of energy drink will be theoretically 33 million liter if we take the consideration of the growth rate and last year wasted volume. We are planning to get a 5 percent share of the Turkish energy drink market through unit sales volume of approximately 5. 000. 000. We have to achieve a steady increase in market penetration. The primary goal is to build and increase both awareness and brand loyalty for Voltro among upper-income professional age 25 ââ¬â 40. Second year objectives: In second year the main objective is to increase market share from 5 to 8 percent. We are planning to achieve break-even and start to get profit on our third year in business. 3. 2. Financial Objectives Energy drinks are most profitable beverage among all non-alcoholic beverages. The energy drink market is very small compared to other beverages market but it is growing 30 percent per year. Our financial objective is to maintain and increase this grow rate for our business. For the first year specially we would like to maintain a significant advertising budget to execute and utilize different media vehicles: magazine, internet, prime-time television, ambient and billboards. These media vehicles will allow Tiger to reach the desired reach and frequencies while keeping within the budget. . 3. Target Markets Tigerââ¬â¢s strategy is based on a positioning of different and exotic flavors, hot or cold use opportunities and varied serving sizes. Our main consumer target of Tiger is upper income level white collar people, working parents and young adults between 25 and 40 age who want healthy, natural, tasty and a high quality an energy drink with an affordable price. Tiger energy drink h as ability to strengthen memory, increase focus and overcome exhaustion and insufficient energy. Our secondary consumer target is low and mid income level which include truck drivers and blue collar workers who seek to stay alert during driving, working, etcâ⬠¦ These type of consumers are only looking to pay less for an energy drink since they consume for a purpose: ââ¬Å"stay focused and alertâ⬠. 3. 5. Positioning Kaplanââ¬â¢s strategy is to be an innovative energy drink by product differentiation based on size, taste and hot or cold usage. Using product differentiation, we are positioning Tiger Energy Drink as the most revolutionary, tasty and healthy energy drink. Tiger is the brand of energy drinks that gives you the need of concentration and productivity in day time and need of fun and high energy in night to allow you to do everything you want in a full day of work and play. The fruity and tropical fresh taste leaves you asking for more and the bigger size contain more healthy ingredients than their competitors. Our marketing will focus on the value-priced equilibrium, reflecting the positive side of a big size and product taste and usage alternatives. 3. 6. Strategies Product . 7. Marketing Program 3. 8. Marketing Research 4. 0 Financials 4. 1. Break-Even Analysis 4. 2. Sales Forecast 4. 3. Expense Forecast 5. 0. Controls 5. 1. Implementation 5. 2. Marketing Organization 5. 3. Contingency Planning ââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬âââ¬â [ 1 ]. Market values are taken from Nielsen and Canadeanââ¬â¢s data. While Nielsen measures retail market data, Canadean m easures ââ¬Å"outside homeâ⬠consumer data. Non-alcoholic beverages market data excludes pure milk and home use demijohn water products.
Friday, August 16, 2019
Are We Progressing? Essay
Are we really progressing ? India unfortunately is lacking leaders. There was a time when we had real heroes those who fought selflessly for our freedom and sacrificed their lives. Now a days ââ¬Ëleadersââ¬â¢ are replaced by diplomats and politicians , who are hardly concerned with the development or progress of our country ? They are not at all bothered by the grievances of common man. 40 percent population is living below poverty line but the rich are getting richer. The difference is growing between rich and the poor with a great speed. They have tall claims that India has developed a lot but the truth is that we have lost our grip on many significant fronts? With this type of ineffective leadership India will lead nowhere. We Indians copy the Western culture on silly counts like fashion , openness and homosexuality but unfortunately we do not follow the British way of tackling the awful mess . The journalism their is admirable. They do not hesitate or fear in criticizing, exposing or taking names of their politicians. Their efforts are determined and meticulous in contrast to our media where they are reluctant to question or expose their colleagues , as it happened in Radiaââ¬â¢s case. Worst part is when our media dares to question the PM , he is either unavailable or protected by his advisers, unlike Cameron who made himself available to face all the criticism in west . Majority of countries are victim of terrorism but the selfish politicians of India have developed the habit of consoling themselves and fooling the general lot by saying ââ¬â ââ¬Å"Spirit of Mumbaiâ⬠. Rest of the world have learnt their lessons from terror attack and have improved their law and order except India where our leaders have mastered the art of making tall claims and sympathizing with the victims for a brief period. Mumbaikars are living in fear of bomb attacks for past two decades but our government seems reluctant to take any effective measure. There is no improvement in the facilities at a grass root level even . The current political dissonance and institutional attitude do not inspire confidence. Indian media needs to stop sensationalizing everything and should cover issues with sincerity and due diligence . It should be a strong corruption free crusader against injustice. India is not keeping pace with its development needs? We need to delink politics from reform processes and improve our regulatory framework to reach our global leadership goals. We must not tie ourselves with allies which adversely affects our autonomy. We need to be more strategic in developing relationship with neighboring countries. Government needs to confer ââ¬Ëinfrastructureââ¬â¢ status on all fronts ? Brain drain should be checked and measures should be taken for reverse brain drain . We need to look into the reasons for people reluctant to serve their own country . The lack of innovation and quality research and development is putting our country at lower graph. Growth in jobs are needed . There should be major expansion in all spheres , be it health , education , science or security . Our products are not making any remarkable impact in global market . For our country to progress we need to have thoughtful leaders who do not ignore the demands of one billion population and resonate well with the common lot.
Thursday, August 15, 2019
Gender Communication Differences in Traditional Marriage
A gender image of oneââ¬â¢s self is first presented to a child by his/her parents. It is through the behaviors learned, the characteristics that are reinforced and the inappropriate gender traits that are punished that we, as humans, are able to grasp our larger role in society. These early concepts of gender identity, behavior and roles also influence how we communicate interpersonally. Two people of opposite gender joined in marriage have two very different styles of communication to the extent that this problem is sometimes insurmountable. Lack of clear communication between partners in a traditional marriage is often cited as the cause for divorce. Not so long ago, traditional gender roles, combined with an aversion for the stigma of divorce, were a huge factor in the length of a coupleââ¬â¢s relationship. Men and women stuck it out for the long run, even when experiencing problems, and a breakdown in communication. Long before technology took over society and created more avenues for communicating with each, men were used to showing support by ââ¬Å"doing thingsâ⬠for the family and women showed their affection through talking (Torrpa, 2002). Women expect their marital relationship to be based on mutual dependence and cooperation while men expect it to be based on independence and competition (Torppa, 2002). Clearly, these two different sets of expectations will have an effect on how the two partners communicate and ultimately, on the strength of the union. The current generation of young adults is waiting longer their parents to make an acceptable marriage match as opposed to the trend of earlier years when marriage the year after high school was expected. The tradition of marriage is still intact, but the demographics are changing. The fact that couples are waiting to tie the knot should also affect their ability to communicate with each other about important issues due to older partners presumably having a better idea of what they want in life and a better grasp on how to communicate it. According to Ohashi (1993) marriage is a system established on the assumption of a division of labor based on gender-role stereotypes (from Katsurada, Sugihara, 2002). Women traditionally tend to want to ââ¬Å"make everyone happyâ⬠while men make decisions based largely on their own personal needs (Torrpa, 2002) ââ¬â one aspect of marriage that is unchanged for the most part yet responsible for many breaks in communication between the partners. Differences in typical gender roles also affect communication between husband and wife. Typically, women are characterized as being the more talkative of the sexes as well as being comfort providers and more secure in showing their emotions. Women are also better at ââ¬Å"reading between the linesâ⬠regarding interpersonal issues (Torrpa, 2002). Men, on the other hand, are known for their distinct lack of communication and inability to provide emotional support. Their ability to ââ¬Å"read between the linesâ⬠regarding status is more pronounced than in women. With traditional roles in marriage declining and technology taking over, communication is at once both more effective and less available (Morris, 2001) ââ¬â we have more ways of communicating (e.g. text messaging, Email, etc.) but we have less time to do so with multiple careers. Both male and female partners tend to see the other as being more controlling of the relationship (Torppa, 2002) and without the ability to communicate effectively, this assumption can be quite damaging to the marriage. This paper will explore the varying roles of a man and woman in a traditional marriage relationship, how these roles influence their ability to effectively communicate, and the level of satisfaction each partner feels based on their idea of whether or not they are communicating effectively with each other regarding large issues. According to Torrpa (2002): ââ¬Å"understanding differences is the key to working them outâ⬠. References Katsurada, Emiko & Sugihara, Yoko (September, 2002). Gender-role identity, attitudes toward marriage and gender-segregated school backgrounds. Sex Roles: A Journal of Research. Retrieved September 5, 2007, from the Find Articles Web site: http://findarticles.com/p/articles/mi_m2294/is_2002_Sept/ai_96736800/pg_2. Martinez, J.M., Chandra, A., Abma, J.C., Jones, J. & Mosher, W.D. (2006). Fertility, conception and fatherhood: Data on men and women from Cycle 6 (2002) of the National Survey of Family Growth. National Center for Health Statistics. Retrieved September 5, 2007 from the CDC Web site: http://www.cdc.gov/nchs/data/series/sr_23/sr23_026.pdf Morris, Grantley (2001). Improving Communication in Marriage. Retrieved September 5, 2007 from the Web site: http://net-burst.net/love/talk.htm. Torppa, C. B. (2002). Gender Issues: Communication Differences in Interpersonal Relationships. The Ohio State University Extension Program. Retrieved online September 5, 2007 from the OSU Web site: h ttp://ohioline.osu.edu/flm02/FS04.html. Van den Troost, Ann (August, 2005). Marriage in Motion. Sociology Today, Volume 10. Leuven University Press.
Wednesday, August 14, 2019
The Effects of Various DDT Residue Levels Found in Infants via Breast Milk
The effects of assorted DDT residue degrees found in babies via chest milk sing their overall wellness hazard and safety, for malarial bar in developing states. Malaria is known to be a dangerous disease transmitted to people via bites of septic mosquitoes, and besides really common in insanitary environments. For malarial bar, a relentless insect powder called DDT was used worldwide as a inexpensive and effectual agencies of vector control ( Walter et. Al, 2005 ) . An acceptable sum of DDT is by and large non toxic to worlds, but it was banned in 2001, chiefly for ecological grounds ( Walter et. Al, 2005 ) . Some researches have shown that exposure of DDT at needful sums for malarial control, can do pre-term birth and early ablactation in in order to cut down infant mortality from malaria ( Walter et. Al, 2005 ) . As Indoor Residual Spraying ( IRS ) of insect powders tends to be the lone feasible option to eliminate malaria in certain states, an exposure to occupants and babies which is of higher hazard, is difficult to forestall ( Bouwman et al. , 2006 ; Bouwman et al. , 2009 ) .This exposure of DDT to babies was through chest milk which in some instances found exceeds the acceptable consumption degrees, thereby potentially consequences to infant mortality ( Bouwman et. Al, 2009 ) . With appraisal and consideration of World Health Organization Pesticide Evaluation Scheme ( WHOPES ) , safety and hazards of these chemicals was taken into history for tolerable and acceptable steps ( Bouwman et. Al, 2009 ) . Assorted surveies have shown that the consumptions exceed maximal acceptable degrees of consumption induces inauspicious effects on babies, which have been convincingly proven to be a menace to encephalon and endocrinal systems ( Azeredo et al. , 2008 ; Bouwamn et al. , 2009 ; Walter et al. , 2005 ) . It is during the chest eating period that any baby may be exposed to the highest lifetime concentration of insect powders, hence pregnant and/or female parents, babies and yearlings are largely prone to wellness hazard in developing states with high malarial infection rates ( Bouwman et. Al, 2009 ) .This paper will concentrate on DDT residue degrees found in human breastmilk from malaria infected countries such as South Africa and Brazil, and placental transportation of DDT in mother-infant braces from Northern Thailand. The end was to analyze the exposure and consumption of DDT residue degrees by babies in chest milk associated with hormone and neurological effects Methods Participants Harmonizing to the research survey done by Bouwman et Al. ( 2006 ) , a sum of 152 female parents successfully donated at clinics situated in Ubombo and Ngwavuma territories of the Northern parts of the Kwazulu-Natal Province of South Africa. However, merely around 10 female parents from Mkuze did non take part. None of them had any inadvertent exposure to pesticides, except for working on farm lands or through malarial control. Bouwman et Al. ( 2006 ) mentioned that the cognition known by these female parents sing pesticide usage and safety was limited. There were no important differences ( P & lt ; 0.05 ) for maternal age, between para I and multiparae ages in the three towns ( Bouwman et al. , 2006 ) . Besides, there were no important differences between the ages of the babies of these female parents, and degrees of milk fat between any of the groups ( Bouwman et al. , 2006 ) . In another survey made by Azeredo et Al. ( 2008 ) at Medeira River basin in Brazil, they have collected a sum of 69 different breastmilk samples. These samples were collected through broad oral cavity flasks and stored in deep-freeze for farther analysis. Similar nutrient diets were taken by these female parents, chiefly based on cassava flour, some fruits, and majorly fish ingestion ( Azeredo et al. , 2008 ) . Notably, Azeredo et Al. ( 2008 ) reported that fish ingestion was a chief beginning of DDT to worlds, due to taint and exposure of DDT on fishes. In add-on, they assessed that there were no pesticide usage in Amazonian agribusiness, and no female parent was prior exposed to DDT. Last, from the survey tested by Sapbamrer et Al. ( 2008 ) on Dichlorodiphenyltrichloroethane degrees through placental transportation from female parent to infant in Chiang Dao ( Thailand ) , a sum of 88 pregnant adult females who had normal bringing and full term gestation were taken as the studied topics. Hence, sum of 88 cord and maternal serum samples were examined utilizing gas chromatography-electron gaining control sensing ( GC-ECD ) . Materials and Procedure All surveies followed similar process in sample aggregation, analysis and statistical comparings. The aggregation of milk samples were put manually into glass beakers ( Azeredo et al.,2008 ; Bouwman et al. , 2005 ) . However, Sapbamrer et Al. ( 2008 ) collected 10 milliliter of maternal blood extracted by venipuncture about 2 to 5 hours prior to being sent to bringing room, and 12 milliliter of cord blood taken after bringing. The milk samples were so put under stop deading procedure and stored until analysis. After deicing the milk samples, analysis measure was assessed. Here, deproteinised was done by utilizing 30 mL propanone and extracted with n-hexane in African samples ( Bouwman et al. , 2005 ) . However in Brazil samples, homogenisation was done by hot bath at 37Ã °C anterior to analysis, and deproteinization procedure occurred utilizing 10 mL propanone and extraction with 10 milliliters n-hexane ( Azeredo et al.,2008 ) . On all three surveies, DDT residues found were analyzed utilizing gas chromatography-electron gaining control sensing ( GC-ECD ) . DDT compounds were categorized in 5 constituents such asP, P-DDE ( 1,1-dichloro-2,2-bis ( p-chlorophenyl ) ethene ) ,P, P-DDT ( 1,1,1-trichloro-2,2-bis ( p-chlorophenyl ) C2H6 ) ,P, P-DDD ( 1,1-dichloro-2,2-bis ( p-chlorophenyl ) C2H6 ) ,O, P-DDE ( 1,1-dichloro-2- ( o-chlorophenyl ) -2- ( p-chlorophynyl ) ethene ) , andO, P-DDT ( 1,1,1-trichloro-2- ( o-chlorophenyl ) -2- ( pchlorophynyl ) C2H6 ) ( Azeredo et al.,2008 ; Bouwman et al. , 2005 ; Sapbamrer et al. , 2008 ) . Quality control method specifically method-detection bounds was so completed for analyses on chromatograms and standard divergence between group samples to detect any significances. Finally statistical comparings were laid out between sample groups to find any significance on degrees of DDT found in breastmilk and mother-infant blood samples. Consequences Bouwman et Al. ( 2006 ) yielded consequences from samples that indicate all African female parents contain DDT residues in their breastmilk. Specifically, the metabolite nowadays in all these DDT compound found in the breastmilk samples wasP, P-DDE. All female parents had noticeable sums ofP, P-DDT, except for 2 from para I group signifier Mkuze, but non all of them had noticeable sums ofP, P-DDD. The degrees of O, P-DDT, DDE, and DDD were lower than the P, P degrees, which was expected. Overall, the entire DDT per centum obtained was highest in Jozini multiparae ( 42.65 % ) compared to Mkuze para I which had low Numberss due to really few participants accounted at that place. Azeredo et Al. ( 2008 ) found that all samples contained DDT taint, as evident from the figure below. The DDT metabolites ranged from 25.4 to 9361.9 nanograms of entire DDT/g lipoid, with a median of 369.6 nanograms of entire DDT/g of lipid and 8.7 of estimated day-to-day consumption ( EDI ) of entire DDT exceeded the acceptable day-to-day consumption by the World Health Organization ( WHO ) . The highest value of DDT observed was 9361.9 nanogram, taken from a primapara female parent of 27 old ages of age. Note. This is where the writers show that all samples collected in Madeira River ( Brazil ) contain DDT, runing from 25.4-9361.9 nanogram of entire DDT/g lipoid. Sapbamrer et Al. ( 2008 ) has besides shown that all cord and maternal blood samples extracted contain DDT compounds. This can be shown from the tabular array 1 below, majorly bespeaking thatP, P-DDE compound were found in all cord and maternal samples andP, P-DDT in about every cord and all maternal samples. Overall, there were highest degrees ofP, P-DDE, followed by 2nd and 3rd highest degrees detected wereP, P-DDD andP, P-DDT. In footings of correlativity coefficients analyses between DDT compounds in cord and maternal blood samples shown at table 2 below, important differences were observed. The ratios calculated ofP, P-DDE,P, P-DDD andP, P-DDT were less than 1, thereby meaning high correlativity coefficients. Whereas, the ratio for O, P-DDE was higher than 1, meaning low correlativity coefficients, and in conclusion the ratio forO, P-DDT was & gt ; 0.05 P rendering it non-significant for analysis. Therefore, acocording to Sapbamrer et Al. ( 2008 ) , the analysis of correlativity coefficients between DDT compounds in cord and maternal samples showed the ability of DDT chemicals to be transmitted from female parents to foetuss via placenta with respects to metabolic rate alteration, blood flow and lipid content of mother-infant. Note 1.The writers show concentrate on marked % DDT detected on DDT compounds highest to lowest such asP, P-DDE,P, P-DDD andP, P-DDT. Note 2.For the ratios ofP, P-DDE,P, P-DDD andP, P-DDT lower than 1 show high correlativity coefficients, whileO, P-DDT compound show opposite consequences andO, P-DDE as non-significant. Review/Discussion All research surveies mentioned above yielded the presence of DDT compound found in the samples. Despite the forbiddance of DDT usage in agricultural activities and malarial control plan, DDT win an ability to prevail in environments for long periods of clip, the exposure and taint of the chemical is inevitable, and notably can be transmitted through nutrient concatenation ( Sapbamrer et al. , 2008 ) . DDT degrees found in breastmilk from Brazilian female parents, indicated that the chemical was transmitted from their fish diet, as suggested by Azeredo et Al. ( 2008 ) . Consumption of fish is considered a good beginning of DDT and other pesticides. The presence of DDT in the fishes in Brazilian Amazon can be accounted due to malarial vector control used in those countries. Babies are high hazard to malarial transmittal, and there are factors that have to be considered to minimise the inauspicious effects on their wellness. The chief factor would be the usage of malaria control at chemical degrees transcending acceptable sums. As evident in the tabular array below, utilizing the appraisal and consideration of World Health Organization Pesticide Evaluation Scheme ( WHOPES ) , the consumptions exceed maximal acceptable degree consumptions found in chest milk samples ( Bouwman et al. , 2006 ; Bouwman et al. , 2009 ) . Therefore these transcending degrees of DDT will bring on inauspicious effects on babies, convincingly proven a menace to encephalon and endocrinal systems ( Walter et al. , 2005 ) . Toxicological grounds shows endocrine upsets on unsafe high sums of DDT exposure, this can be shown in the drumhead chart below. Malaria remains to be a hard job to eliminate with no side effects. Although Indoor residuary crop-dusting ( IRS ) could be effectual, the method is improbable to raise the full malaria mortality in babies and kids. DDT spraying induces addition in pre-term births, early-weaning and besides chiefly affects the female parents as bearers to convey DDT to their foetus, babies via nutrient concatenation ( Sapbamrer et al. , 2008 ; Walter et al. , 2005 ) . The effects such as lessening in musculus, neurological defects, delayed pubescence, behavioral defects and generative defects possibly contributed as wellness menaces to babies when exposed to high degrees of DDT via breastmilk ( Bouwman et al. , 2009 ) . Note.The writers by and large show that entire DDT collected from breastmilk samples exceeds the acceptable consumption bound. Note.This is a sum-up of the hurtful wellness hazards contributed by DDT compounds, with relation to babies. Conclusion/ Future positions It is safe to reason that babies under malarial control conditions are however exposed to chemical combinations particularly DDT, that would hold inauspicious effects if the consumptions were high plenty, likely to be above acceptable consumptions suggested by WHO. DDT is non precisely unsafe if the usage of it follows proper wellness policies that is much below the maximal consumption, yet can still continue the bound to command malaria. Breastfeeding is a good illustration of DDT residue scrutiny from female parent to infant, to demo that transmittal is really critical and usage of DDT should be maintained at a certain bound that will decrease wellness hazards of dwellers. However, a possible note to be considered in future surveies will be the opposition to DDT chemical of septic mosquitoes, and how they can come upon happening better methods alternatively of increasing the DDT sum sprayed. An improved practical attack and effectual usage of chemicals to forestall deceases and inf ant wellness hazard should be farther implemented. The add-on of infant wellness and exposure of DDT through breastmilk to WHOPES safety consideration, IRS chemicals safety and guidelines and possible hazard decrease methods should be farther studied and improved if possible ( Bouwman et al. , 2009 ) .Plants CitedAzerado, A. , Torres, J. P. , De Freitas Fonseca, M. , Britto, J. , Bastos, W. , Silva, C. E. , . . . Malm, O. ( 2008 ) . DDT and its metabolites in chest milk from Madeira River basin in the Amazon, Brazil.Chemosphere, 73, S246-S251. Bouwman, H. , & A ; Kylin, H. ( 2009 ) .Malaria Control Insecticide Residues in Breast Milk: The Need to See Infant Health Risks.Retrieved October 1, 2014, from ProQuest: hypertext transfer protocol: //search.proquest.com.myaccess.library.utoronto.ca/espm/docview/222658845/fulltext/698CF9ABCB774376PQ/1? accountid=14771 Bouwman, H. , Sereda, B. , & A ; Meinhardt, H. M. ( 2006 ) .Coincident presence of DDT and pyrethroid residues in human chest milk from a malaria endemic country in South Africa.Retrieved October 1, 2014, from University of Toronto Libraries: hypertext transfer protocol: //journals2.scholarsportal.info.myaccess.library.utoronto.ca/pdf/02697491/v144i0003/902_spodapmeaisa.xml Rogan, W. J. , & A ; Chen, A. ( 2005 ) . Health hazards and benefits of Bi ( 4-chlorophenyl ) -1,1,1-trichloroethane ( DDT ) .Environmental Sciences amd Pollution Management, 366, 763-770. Retrieved from www.thelancet.com Sapbamrer, R. , Prapamontol, T. , Prakobvitayakit, O. , Vaneesorn, Y. , Manklabruks, A. , & A ; Hock, B. ( 2008 ) . Placental transportation of DDT in mother-infant braces from Northern Thailand.Journal of Environmental Science and Health Part B, 484-489. 1
Tuesday, August 13, 2019
The Pubic Symphysis in Forensic Osteology Essay
The Pubic Symphysis in Forensic Osteology - Essay Example The pubic symphysis worn at their surfaces as age advances. It is possible to estimate the age of a dead person by examining the wear and tear at the surfaces of pubic symphysis. "When the changes are made according to the symphyseal formula technique, it is found that age estimates based on this single event are more dependable than similar age estimates from other bones. This technique has made age estimation from unknown skeletal remains more realistic, more accurate and more dependable." (Parikh, C. k., 1990) "The Pubic symphysis, a symphysis is a false joint, is the junction of the two pubic bones lying roughly 4-5 inches below the navel. This junction is bridged by cartilage that acts as a cushion between the two bones." (Houck, M. M. & Siegel, J. A., 2006) The pubic symphysis is the central cartilaginous joint which unites the superior rami of the left and right pubic bones. The location of pubic symphysis is anterior to the urinary bladder and superior to the external genitalia: which above the vulva for females and above the penis for males. The suspensory ligament of the penis of males is attached to the pubic symphysis, whereas clitoris in females is in close connection. Pubic symphysis is derived from the Greek word "symphysis" which means growing together. It belongs to the category of non-synovial amphiarthrodial joint. Pubic symphysis has its anterior width 3-5 mm greater than its intrapelvic posterior width. Pubic symphysis is connected by fibro cartilage and its centre is avascular. The ends of both pubic bones are covered by a thin layer of hyaline cartilage. The fibro cartilaginous disk is reinforced mainly by many ligaments of which superior and inferior ligaments are important. The strong and thicker superior ligament is reinforced by the tendons of rectus abdominis, obliques externus, gracilis and thigh adductors muscle. The inferior ligament of pubic arch is known as the arcuate pubic ligament. Pubic symphysis is 9-10 mm width during birth, with thick cartilaginous end plates. During adulthood the end plates decreases in width to thinner layer. Pubic disc is thicker in females which permits more movement of the pelvic bones, and thus provides a greater diameter of pelvic cavity during delivery. "The pubic symphysis is less deep, and the pubic arch is wider and more rounded than in the male, where it is an angle rather than an arch." (Gray, H. 1918) (BBC News, 2001) During pregnancy, hormones like relaxin remodels the hyaline cartilage thereby allowing the pelvic bones to be more flexible for delivery. The normal non-pregnant gap of the symphysis pubis is 4-5 mm. but in pregnancy, the width increases at least by 2-3 mm, and thus, there is a total width of up to 9mm for pregnant women. During delivery, the pubic symphysis separates to some degree and this separation can leads to diastases of the syphysis pubis. The diastases could be the result of a rapid birth or a forceps delivery or may be prenatal. A diastases of the pubic symphysis is a symptom of pelvic girdle pain. Historically, symphysiotomy used to be done when labour failed to progress due to large size of the head of the fetes and consequently the fetes' skull was crushed. Fractures of pelvis are important in forensic pathology in two aspects - First, a great amount of force is required to disrupt the pelvic ring. Second,
Monday, August 12, 2019
Assignment Essay Example | Topics and Well Written Essays - 1750 words - 1
Assignment - Essay Example The city has attracted an increasingly multi-cultural and highly skilled labor force. Due to the increase in population over the last few decades, the popularity of the need of property in Dubai has also increased. The need for property has further propelled the desire to have a luxurious life and due to the fondness of people of Dubai towards luxury, people are offered a wide rage of properties to choose from with unparalleled features implemented in each of them (Life in Dubai). Even though, the present situation of luxury housing is not topnotch, it is still feasible to start a new luxury housing business because of the dynamic nature of the economy and the demand for houses (Life in Dubai) allow customers to indulge in complete luxury. Thus, the basic idea of the business is to capture the market of domestic and foreign inhabitants who are interested in raising their standards of living and want to lead a luxurious life. Topic Sentence The business process that will be analyzed i n the present paper is the luxury housing. The luxury housing will be named ââ¬Å"Serene Livingâ⬠. The market of luxury housing will be identified along with determining its current competitors and defining its strategic competitive advantage as well as identifying steps involved in the value chain that will be the key to the success of business. The paper will further identify the problems involved in the successful implementation of and the ways to overcome those problems. The analysis will be based on the Porterââ¬â¢s Five Force Model. 2. Identification of Market for Luxury Housing Business in Dubai Due to the increase in population and the desire to lead luxurious lives, the need for luxury housing is increasing day by day. Although they are priced at a higher rate than other houses, either rental or purchased, they are becoming capable of attracting customer because it offers unparallel facilities and complete luxury (Luxury Homes in Dubai). For instance, Al Mahra is a n Arabic style Villa, which is basically a golf home and has been established on the theme of the desert. While, the Palm Jumeirah Signature Villa situated on the Palm Island in Dubai, spoils one with complete luxury. Similarly, studios and apartments that feature a mixture of architectural styles of different countries are being developed in Dubai and known as International City (Luxury Homes in Dubai). Target Market A number of foreigners reside in Dubai and because of the increase in their number in recent time in Dubai, the Government allowed property ownership rightsà to the non-United Arab Emirates Nationals in 2002. With the elimination of this restriction, the city has seen a number of magnificent ventures, among which were luxury homes in Dubai (Luxury Homes in Dubai). Thus, the target market for the luxury housing is both the domestic and foreign inhabitants who are the kind of people who take pleasure in living in a place that has a green and serene atmosphere and where there is a strong feeling of togetherness, which indicates that they are pleased to meet new people but also respect other people's privacy. Identification of Competitors The competitors of Serene Living would be all the luxury housing providers in Dubai who provide their clients with houses that combines residential area, commercial, hotel, entertainment, shopping and recreation with open green spaces.à Serene Living will basically face competition from luxury housing facilities
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